

Build your life. Anywhere.
HAVEN makes it safe.
- A BRAND CONCEPT -
HAVEN
- OUR CHALLENGE -
REMOTE WORK
DOESN’T ALWAYS LOOK
LIKE THE BROCHURE.
1



Harassment &
assault
Break-ins &
other surprises
Inspiration sold
separately

Theft
by staff

When “basic”
gets a little too basic

Someone else
already lives there

When Plan B
is your suitcase

Loud & disruptive surroundings
WORK & CHAOS
DON’T MIX WELL

- OUR INSIDE -
2
Your best work
begins where
you feel safe.
HAVEN
gives you the
freedom to...
Feel protected
& supported.




FEEL SAFE
& SUPPORTED.
- OUR CONCEPT -
3
WORK FROM
WHERE YOU
FEEL ALIVE.
CONNECT, SHARE
& GROW TOGETHER.
DISCOVER PLACES
THAT FUEL YOUR
CREATIVITY.

Happiness is the foundation of creativity,
focus and freedom.
HAVEN
- OUR NAMING -
4
A "haven" was once a sheltered harbour —
a safe place before setting out again.
A temporary home from which something new can begin.

- OUR LOGO DEVELOPMENT -
5
Inspiration

HAVEN
- OUR NAMING -
4
A "haven" was once a sheltered harbour —
a safe place before setting out again.
A temporary home from which something new can begin.
COLOUR

DEEP
EARTH
WARM
SAND
SOFT
GOLD
JUNGEL
GREEN
NIGHT
BLUE
DISPLAY TYPE
FOR STORIES & EMOTIONS
Aa
SECONDARY TYPE
FOR INFORMATION & NAVIGATION
Aa
01
02
03
04
05
06
07
OUR CHALLANGE
OUR INSIDE
OUR CONCEPT
OUR NAMING
OUR LOGO
OUR VISUEL IDENTITY
OUR CAMPAIN
TYPOGRAPHY
A temporal home from which something new can begin.
DESIGNED TO FEEL LIKE ARRIVING.
Our visual identity reflects what HAVEN is all about: warmth, safety and inspiration. A place that feels like home, wherever your journey takes you.
- OUR VISUAL IDENTITY -
6
IMAGERY

CINEMATIC - HUMAN - WARM
REAL PLACES - HUMAN MOMENTS - CINEMATIC LIGHT
VISUAL LANGUAGE
FEEL SAFE
& SUPPORTED
WORK FROM WHERE YOU FEEL ALIVE
CONNECT, SHARE
& GROW TOGETHER
DISCOVER PLACES
THAT FUEL YOUR
CREATIVITY
- OUR CAMPAIN -
7
GO FURTHER.
FEEL AT HOME.
HAVEN is for modern explorers. For those who seek more than a destination - they seek connection, freedom and belonging.
TRAVEL LIGHT. STAY ROOTED.




HAVEN
Brand Concept · Creative Direction · Visual Identity · Campaign

3. OUR CONCEPT
DO YOU HAVE A PROJECT IN MIND?
LET’S TALK.
Your best work
begins where
you feel safe.

2. OUR INSIGHT
Safery is the foundation
of creativity, focus and freedom.